Maclaren Toy
This was a university project where we were given this brief: Maclaren are known for their high quality buggies, they now plan to diversify and enter the child toy industry. They have plans to produce a mobile toy such as a scooter or a bike for children ages 3-4.
Maclaren being a high quality brand wanted the toy to fit in with their style, they wanted a safe, fun, high quality toy with an innovative storage solution.